DESCRIPTION: Cosmetic form: Active shampoo. Active ingredient: Peat carbon black, blue clay. Ingredients: Inulin, tocopherol, omega-9. Description: Black viscous liquid without a strong smell. Shampoo is based on sorbent components, contains finely dispersed activated peat soot (Charcoal powder) and blue clay (Montmorillonite), which effectively cleanse the scalp, sorbing toxins accumulated in the hair structure and excessive sebum, without drying out the hair shaft. The natural, non-irritating surfactants in the shampoo do not interfere with the integrity of the hydrolipidic film to avoid generating more sebum. Cosmetic group: Toxin sorbent. Biocosmetic action: Atmospheric pollution, exposure to UV rays, the use of a large number of styling products leads to the accumulation of impurities and toxins in the hair. Hair cleansing begins with a special shampoo with a high content of ingredients able to absorb toxins and impurities that conventional shampoos cannot wash away. The tiny particles of pollution are trapped and lodged in the cuticle layer of the hair, damaging it and leaving it porous and brittle. The build-up of styling product residue can cause irritation to the scalp. One of the agents that cause over-secretion of the sebum on the scalp is the unbalanced sebum production that comes with cleansing with aggressive surfactants. Shampoo with high sorbent content helps to intensively cleanse the hair of dust, dirt, toxins, styling products and excess sebum. Normalizes the sebaceous glands of the scalp, leaving the hair clean and fresh, shiny and supple for longer. Carbon black is a natural sorbent – a substance with a highly developed specific surface area, which explains its ability to sorption, which occurs through dispersion forces.